Samiul Islam

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Samiul Islam
Aug 03, 2022
In Wellness Forum
In the past, there was a slogan in rural construction: "If you want to get rich, build roads first." The "tossing" of community group buying in the sinking market can also be seen as building a "road". When we criticize community group buying and divide up the sinking market , why not also use the perspective of construction to think about the problem? 2. Will the "e-commerce dream" of the sinking market flourish from this? According to the "2020 Sinking Marketing Insights Report" released by QuestMobile: Sinking users have occupied half of China's mobile Internet market. From June 2018 to 2019, the number of mobile shoppers in China's second- and third-tier cities and below increased by 70 million, accounting for 53% of b2b data the increase in the number of mobile shoppers in China. It can be seen that the influence of e-commerce platforms on the sinking market is still great, but why has the sinking market that Internet giants have been trying to get through has not really been fully opened? There are three reasons: 1. Low population density in sinking markets In the lower-tier cities in the sinking market, the population density and consumption power are relatively weaker than those in the first-tier cities, while in the towns and villages of small cities, people have a strong demand for small supermarkets and mom-and-pop convenience stores; Stores are completely uneconomical in townships, but the variety of commodities in small supermarkets is relatively limited, thus resulting in a relatively lack of local retail formats.
Will the "E-commerce Dream" of the Sinking Market content media
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